Netflix Snags ‘Seinfeld’ in Five-Year Sony Pact

Netflix Snags ‘Seinfeld’ in Five-Year Sony Pact

With Netflix preparing for deep cuts to its streaming library, losing lucrative shows like The Office and Friends as competitors NBCUniversal and WarnerMedia move to reacquire their flagship series, the streaming giant has locked down at least one classic sitcom. Seinfeld will live on Netflix for five years once a pact signed with Sony Pictures Television, which controls the sitcom’s distribution rights, takes effect in 2021. All 180 episodes of Seinfeld will be accessible to U.S. subscribers as well as most global markets, the Los Angeles Times reported Monday morning . Hulu, which is majority owned by Walt Disney Co., currently has rights to stream Seinfeld , paying $150 million annually to make the show available to its subscribers as part of a five-year deal. A bidding war erupted over who’d be next to stream the sitcom, from 2021-2026, with Netflix beating out Hulu, Amazon , WarnerMedia, NBCUniversal, and Viacom (which controls CBS All Access as well as BET+ ) for the rights. Netflix’s victory can be read as a significant blow to NBCUniveral in particular, which has long been associated with Seinfeld and star Jerry Seinfeld, and could have made the series a cornerstone of its upcoming, still […]

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